Is the 'Make In India' logo inspired by a Swiss Bank's ad campaign?

[prasad1]

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The Make In India logo of a lion may have been inspired by a Zurich bank's promotional campaign.
According to a newsminute.com report, a journalist on a trip to Zurich spotted a similar lion's logo on a train there.
According to the report, the design of a lion with industrial wheels behind it, belonged to a sponsored campaign of the Cantonal Bank of Zurich in Switzerland.
The lion for the bank was reportedly designed by a Swiss designer Nadine Geissbülher and was launched in July 2013. Our Make In India logo was unveiled in September 2014.
The Make In India lion logo was ideated by the Indian subsidiary of the American agency Wieden + Kennedy (W+K). W+K boasts of Nike, Coca-Cola, Facebook, P&G as its clientele.
Previously, an elephant was decided to be on the logo of Make In India. Later, including the Prime Minister, everybody wanted tiger on the logo until it was discarded for being too cliched.
W+K reportedly came up with the idea of a silhouette lion with industrial wheels on it as it also represents Emperor Ashok.
It was later presented on the 'Make In India' tableau on January 26 in the Republic Day parade, which was attended by US President Barack Obama.
Is the 'Make In India' logo inspired by a Swiss Bank's ad campaign? | Latest News & Updates at Daily News & Analysis

So even the logo is not made in India!!!!!

 

[sangom]

I have not been very impressed by the slogan of "Make in India". That said, it is not a very bad thing if our logo for 'Make in India' has borrowed or copied something from elsewhere; may be instead of a lion, a map of India itself could have been used in the logo.

When India is still lacking in many ways for being an ideal place for foreign manufacturers to switch their manufacture here, this campaign looks premature. Add to it the fact that we, as a nation, seem to be unable to make use of such 'make in India' enterprises to study, understand and copy the products, (unlike China or our own Ulhasnagar units till the 1980's) and continue to depend on imports. For example the Nokia phone. So what long term use will be there for our country (not the foreign manufacturer) by make in India? Not clear.