Naina_Marbus
Active member
Recently, I wanted to snack on some rusk biscuits, and bought a brand-name packet shown below ( I have removed the brand name labels).
The picture (figure 1) on the left is a scan of the wrapper for the biscuits. Picture (Figure 2) on the right zooms in on the “Nutrition Information” per 100gms of the product. I am listing this info verbatim here:
Nutrition lnformation per 100g product (approx)
Note: There is no information on approximately
how many rusks does this 100g constitute.
Carbohydrates 80g
Sugars 24g
Proteins 8.8g
Fat 10.8 g
Saturated fatty acids 4.7 g
Mono unsaturated fatty acids 3.5 g
Poly unsaturated fatty acids 0.8 g
Trans tatty acids 0 g
Cholesterol 2.5mg
Energy 453kcal
-------------------------------------------------------------
Figuresbased on …. US FDA norms
Packet reports a Net Weight 163g = 130g ofNet Carbs.
If you are concerned about keeping your blood sugar under control, and therefore want only 16g of carbs for your snacks along with your tea or coffee, how many rusks should you take? Regrettably, there is no information about this.
The only way to know is, remove the wrapper, count the number (say, N) of rusks which make up the packet, divide 130g by N, and so on and so forth. Imagine doing this while sitting at a conference table!
If these companies were regulated by the US-FDA, they would have given this information very explicitly right in the table above. I once contacted them about this, and the reply was – “They were in compliance with Indian regulations”! Means that if they were marketing in USA, they would have done it !!
To the credit of the brand-name company, it must be said that this is an explicit acknowledgement of the sharp mathematical abilities of the average Indian! Wow!
Seriously, why are the Indian regulators lax on this?
The picture (figure 1) on the left is a scan of the wrapper for the biscuits. Picture (Figure 2) on the right zooms in on the “Nutrition Information” per 100gms of the product. I am listing this info verbatim here:
Nutrition lnformation per 100g product (approx)
Note: There is no information on approximately
how many rusks does this 100g constitute.
Carbohydrates 80g
Sugars 24g
Proteins 8.8g
Fat 10.8 g
Saturated fatty acids 4.7 g
Mono unsaturated fatty acids 3.5 g
Poly unsaturated fatty acids 0.8 g
Trans tatty acids 0 g
Cholesterol 2.5mg
Energy 453kcal
-------------------------------------------------------------
Figuresbased on …. US FDA norms
Packet reports a Net Weight 163g = 130g ofNet Carbs.
If you are concerned about keeping your blood sugar under control, and therefore want only 16g of carbs for your snacks along with your tea or coffee, how many rusks should you take? Regrettably, there is no information about this.
The only way to know is, remove the wrapper, count the number (say, N) of rusks which make up the packet, divide 130g by N, and so on and so forth. Imagine doing this while sitting at a conference table!
If these companies were regulated by the US-FDA, they would have given this information very explicitly right in the table above. I once contacted them about this, and the reply was – “They were in compliance with Indian regulations”! Means that if they were marketing in USA, they would have done it !!
To the credit of the brand-name company, it must be said that this is an explicit acknowledgement of the sharp mathematical abilities of the average Indian! Wow!
Seriously, why are the Indian regulators lax on this?
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