Arunachalam Muruganantham: How I started a sanitary napkin revolution!

[P.J.]

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Arunachalam Muruganantham: How I started a sanitary napkin revolution!


Arunachalam Muruganantham: How I started a sanitary napkin revolution! - YouTube


Arunachalam Muruganatham is one among the 100 Famous people selected by Time Magazine 2014

In this video, he explains how he started sanitary napkins


When he realized his wife had to choose between buying family meals and buying her monthly "supplies," Arunachalam Muruganantham vowed to help her solve the problem of the sanitary pad. His research got very very personal -- and led him to a powerful business model. (Filmed in Bangalore as part of the TED Global Talent Search.)

 

[Raji Ram]

:yo: ... :clap2:

 

[krish44]

Arunachalam Muruganantham: How I started a sanitary napkin revolution!


Arunachalam Muruganantham: How I started a sanitary napkin revolution! - YouTube


Arunachalam Muruganatham is one among the 100 Famous people selected by Time Magazine 2014

In this video, he explains how he started sanitary napkins


When he realized his wife had to choose between buying family meals and buying her monthly "supplies," Arunachalam Muruganantham vowed to help her solve the problem of the sanitary pad. His research got very very personal -- and led him to a powerful business model. (Filmed in Bangalore as part of the TED Global Talent Search.)

since I ran out of threads where I could post , I tried to see this like a curious school boy.

found it hilarious and interesting

I liked his confession that he tried wearing one to experience its working

also his difficulties he faced to find people who could try out his product make an interesting reading

the machine and end product looked amazingly simple . why is the end product made by MNCs so expensive

he had the whole audience in splits talking unselfconciously about his machine

that he is invited to IIMs as guest faculty i am surprised. I tend to feel that All iim graduates are super educated with this kind of education from such a faculty.lol

pj sir , where do you get such videos from

You have made my day

 

[Raji Ram]

Some more interesting news about the inventor:

The turning point for Muruganantham came in 2006, when he visited IIT Madras to show his idea and get suggestions.

They registered his invention for the National Innovation Foundation's Grassroots Technological Innovations Award.

His idea won the award that year, and he received it from PresidentPratibha Patil. This event brought him into the media

spotlight and he obtained some seed funding and founded Jayaashree Industries, which now markets these machines to

rural women all over India. Murganantham views it as a mechanism for providing them with employment and alleviating

poverty. The machine has been praised for its simplicity and cost-effectiveness, and his commitment to social aid has earned

him several awards. Despite offers from several corporate entities to commercialize his venture, he has refused to sell out and

continues to provide these machines to self-help groups (SHGs) run by women all over India. Muruganantham says his

"greatest compliment" was a phone call from a mother who had installed his machine in remote Uttarakhand. She told him how

her little girl was now going to school with the money she was making. Another, typical praise:

25-year-old Umar Parthak, said of the napkins: "We feel a lot more freedom. It gives us a lot more freedom to go out.

Also, the rags that we previously used were not hygienic."
​

When his work become well-known, he got a shy phone call from his wife - after five and a half years of estrangement. They

now live in Coimbatore along with their daughter. His mother has also rejoined him.

Continued..........

 

[Raji Ram]

Menstrual awareness in India.


Muruganantham's invention is widely praised as a key step in changing women's lives in India. His passion for changing lives

extends to increasing awareness about menstruation among women in developing nations, where only 10% of rural women

use pads, and rags, soil, and even mud may be used for stemming menstrual flow. In many of these nations, girls will drop out

of school around puberty. Muruganantham's machine creates jobs and income for many women, and affordable pads enable

many more women to earn their livelihood during menstruation. In addition to his own outreach, Muruganantham's work has

also inspired many other entrepreneurs to enter this area, including some that propose to use waste banana fibre or bamboo

for the purpose.


Muruganantham has become well known as a social entrepreneur. An excellent raconteur with a rustic touch, he has lectured

at IIT Mumbai, IIM Ahmedabad and at Harvard. He has also given a TED talk. His fascinating story was the subject of a prize-

winning documentary by Amit Virmani, Menstrual Man!

 

[Raji Ram]

Source for the above two posts: Arunachalam Muruganantham - Wikipedia

His sufferings are also written in the above link! :ballchain:

 

[P.J.]

Raji Madam

When i was a Kid about 7 or 8 years old, my elder sister is used sit in Veranda, shielded by a curtain called Dhuramana Room, on those days!

She used to read lot of books, since she was not allowed inside home.

Curious to know why she is not allowed inside home, and sits in that particular Room ( Dhuramana Room ) i never got any convincing answer from my mother.


These days no one sits in Dhuramana Room and kids will not be curious too!!

 

[krish44]

when one sees some poor people working for social causes .we feel ashamed that with all our degrees and wealth , we are mere spectators

we are able to pay only lip service to social causes and nothing beyond that .

whenever I have tried to draw some well off idling urban educated housewives from my own family and try to finance them and be a facilitaters for loans ,they shy off . it is only the poverty ridden drop outs who band themselves to make a living who are interested. the ones I come across lack the spine to do anything

we can push in the money into enterprises which are socially relevant . we lack the physical drive to offer more commitment . money making sitting home and with a computer in ones hands it is pretty easy to raise capital.though it is not risk free . it is a question of managing some papers and some govt and other agency to finance and some paper work besides online inputs . to channelise into willing groups and make them deliver is a challenge.

i have been wondering how to bridge the gap.

I will become small venture capitalist to try though I am a committed socialist , armchair type .

 

[krish44]

PJ sir
When my son saw some ad for this product on TV as a kid depicting drops of ink being dropped on the product to show its absorbing qualities , he wanted to know if it was an ad for some type of blotting paper for absorbing ink .lol

 

[vgane]

This napkin is one of the greatest innovations...Otherwise with used clothes (sarees/petticoats, towels) used as napkin and washed and dried in bathrooms created a foul smell...Now we do not have problems regarding this